Keeping Transparent About Sponsors

Posted on Jul 18 2011 - 2:30am by Mike Lieberman

This is post that I was debating about writing or just letting it pass. I decided to write it because I have been so vocal about having sponsorships. I thought it was only fair.

Last week, I wrote the post about Miracle-Gro being organic and how I didn’t care. In the comments of the Facebook thread, someone mentioned that one of my sponsors was selling Round-Up.

If you’ve been following along the discussions, you would know that this is a product of chemical gardening that I speak out against (some might say too often). When I checked out the link provided for me, sure enough MasterGardening is selling Round-Up.

As I bring new sponsors on, I usually do my due diligence to look into them and what they are offering. Their offering of Round-Up is something that I completely missed. It was a mistake on my end. I don’t fault or blame MasterGardening. They were not trying to trick me. I accept full responsibility.

As soon as I found this out, I cut off ties with MasterGardening and have refunded them. I have nothing against them and appreciate them wanting to be a sponsor. If I would have realized from the beginning that they were selling Round-Up, I wouldn’t have started the relationship.

The reason that I am writing this is because I want to be upfront and honest with you about what’s going on. I don’t want to just sweep it under the table and act like nothing happened. By doing that I think it would be a disservice and disrespectful to you.

What do you think about the situation?